What are Four Things Marketers are Doing Wrong?

What are Four Things Marketers are Doing Wrong? Cheri Bales, Hannah/Gold Communications I got a call last month to pitch 3-4 marketing-related topics for a virtual annual conference next year. […]
2021 Workplace Vaccine Mandates

Navigating Medical and Religious Exemptions President Biden announced vaccination requirements for the federal government in July and called on the private sector to do more to encourage vaccination as well. […]
How to set up a Google My Business (GBM) Business Profile

Find it Claim it Verify it Get more search results Sounds perfect, right…whoa buddy, not so fast. Many small businesses haven’t even HEARD of google my business (GMB), let alone […]
10 Things you Need to Know About Your Marketing: The Short List

You may have started your business based on the school of hard knocks experience. You didn’t study marketing. You got in to business to run a business. Working with a […]
Getting Past the Roadblocks that Stop a Business from Growth and Prosperity

Small business owners were not all born with the skills and knowledge to build an extraordinary, wonderful and profitable business.
Last Minute Holiday Marketing Ideas for Small Businesses

If you’re like many business owners, this time of the year can be one of your best revenue-generating period. Whatever you do, don’t give up! Keep trying new things until you find the one that works.
How to Write a Business Plan

A Business Plan is a written document which develops and details the potential of a new business as well as the knowledge and the credibility of the author/owner. It is […]
Why Does a Small Business Need Analytics?

Know your numbers and know what your numbers mean! Business analytics examines large and different types of data to uncover hidden patterns, correlations, and other insights. What business decisions can […]
What Can a Marketing Plan Do For You?

Don’t fly by the seat of your pants when it comes to marketing. Cheri Bales explains why having a solid plan helps ensure a great return on investment.
Nonprofit Marketing Planning Tips

Nonprofit marketers face a special set of challenges. Find out how to address these roadblocks and help keep your organization on track.